Exploring Magento Commerce with Neranix
Magento Commerce, with the help of Neranix, is the most favourable option for B2B and B2C to design their e-commerce websites in 2024. This paid version is better than the free version of Magento, especially designed for large businesses with complex requirements.
Magento Commerce which was developed by Varien Inc. was finally launched on March 31, 2008. Varien, Inc. is a private web development agency based in the US. The developing team had worked hard, led by Roy Rubin, to design Magento with high flexibility, enhanced security, scalability, and additional rich features.
To understand the benefits of this platform which gets downloaded almost 5,000 times per day, it is necessary to understand what Magento Commerce is all about.
What is Magento Commerce?
Magento Commerce ( Adobe Commerce) is created with technologies, such as PHP, MySQL, RabbitMQ, Redis, and Elasticsearch. The presence of strong customization capabilities for the users to operate their online stores and to get integrated with several third-party systems to offer businesses scalable growth.
Magento Commerce comes with a bucket full of features that are possible for users with technical knowledge. For the rest of the users with no technical knowledge, it could be difficult to operate an e-commerce online store.
Benefits of Magento Commerce
The most crucial part is to understand the benefits of the platform that it could offer to its users. Based on the benefits, the user can make an informed decision to opt for Magento Commerce. Here is the list of benefits:
- Scalable growth and high performance are important for large businesses.
- Tailored customer experience and AI-driven product recommendations for the user.
- It helps B2B with custom catalogs, pricing, and other features such as account management.
- Includes marketing tools for promotional options, customer segmentation, and email campaigns.
- Security with updates, two-factor authentication, and security patches.
- Scheduling and previewing of website updates.
How much does Magento Commerce cost?
There are these crucial parameters that determine the cost of Magento Commerce: the size of your business, the features that you require to have, and the revenue. You can get your customised pricing by visiting the link: https://business.adobe.com/products/magento/pricing.html.
In short, the cost should be between $50,000 to $200,000 per year to operate your online store with the assistance of Magento Commerce.
How do I create an e-commerce website by using Magento Commerce?
Here’s a step-by-step guide:
1. Planning
Create a plan that must include the requirements for your e-commerce store, such as functionalities, features, reliable hosting provider, design, etc.
2. Install
Download and install Magento Commerce software from Adobe, and then configure all the basic settings that need to be made. Follow the instructions carefully.
3. Customize
Select the theme that resonates with your brand and customise it to match your branding with the assistance of available tools, such as custom CSS and HTML, along with taking care of simple and clear navigation.
4. Product management
You can now manage the data of innumerable products by adding their details in the category named “Add Products.” After entering the details, organize the products and create sub-categories. Fulfill all the details that are required for setting up the inventory.
5. Integration
Integrate the options of payment gateways that you will offer to your customers. Multiple options are recommended. Fulfil the details in the shipping category and mention the details related to flat rates, table rates, and real-time carrier rates. Additionally, if there is a requirement to connect with CRM and ERP, please do so.
6. Marketing with SEO
Make it SEO-friendly by adding the title, meta description, SEO title, alt tags to images, backlinks, high-quality images, and good page speed. It is now time for marketing with built-in marketing tools for emails, upselling, and cross-selling.
7. Test and launch
Test the website and carefully check all the aspects that you have added so far. Then make your website live and track the performance of your site. Additionally, you need to be careful about setting the DNS configuration correctly, which will point to your domain.
8. Ongoing maintenance
Keep your Magento Commerce store maintained with regular updates, ongoing customer support for resolving issues, and, if needed, adding features to grow your business.
Conclusion
Being the most preferred platform, Magento Commerce is recommended for all sizes of businesses to meet their complex needs. Although it is expensive, it offers you a wide range of features for your significant growth.
Our skilled team at Neranix also offers assistance related to setting up your WooCommerce store, Magento, UI and UX design, integration, e-commerce development, WordPress, Google Analytics, or Google Ads campaigns. The Neranix team is here to help. Contact us here to get started.
