Starting your online store with WooCommerce in 2024
The WooCommerce online store is a user-friendly solution for all e-commerce businesses. In this evolving digital world of 2024, the establishment of your online presence is an ultimate need.
The rise of the online shopping trend, especially after the pandemic, made more retailers go digital. Also, the convenience of doing shopping online from your couch is an additional factor that makes online shopping their hero.
Setting up your first online store with WooCommerce offers full control, along with the need for high customisation and advanced SEO to sell your products and generate revenue. Let’s try to understand what this WooCommerce is all about, and why the WooCommerce online store is an ultimate solution in 2024.
About WooCommerce
WooCommerce is a powerful plugin for WordPress. Online merchants design their online store with the WooCommerce plugin. It is extremely user-friendly and helps create interactive and engaging websites for the consumer.
Who is the WooCommerce online store suitable for?
- Large and small businesses.
- Those who want to have control and do everything themselves.
- Those who want to sell services, products, or both from the same platform.
What is the importance of an online stores in 2024?
E-commerce is now ruling the world, and therefore, having your online presence has become more imperative than before in the digital era. Online presence with your online store is the ultimate solution to get connected with your target audience for the scalable growth of your online business.
Introduce your products and services by taking advantage of the best e-commerce solution, like WooCommerce. Highlight the USP of your business on all social media channels, and implement the best SEO strategies to get the ranking in SERPs along with generating revenue.
Target audiences, within a few seconds, get to know about your ads, services, and products with the help of their smart devices instead of travelling and going to your physical stores. The comfort of one click and flexible payment options have made online shopping much easier. Finally, you get the product at your doorstep with an exchange and return policy. So why should I go to the store?
Current Statistics
There are a total of 4,766,035 live stores that will be operating with WooCommerce in 2024. The top three categories of products that are selling through the WooCommerce online store are home and garden, apparel, and business and industrial.
The solid foundation of the WooCommerce online store has been seen in the United States (9.4%), the U.K. (3.8%), India (2.6%), and Italy (2.4%). It is also estimated that the top three WooCommerce apps are Mailchimp, WooPayments, and PayPal Payments.
There is also a requirement for a technology to run your WooCommerce online store, and the top three technologies for WooCommerce online stores are WordPress, Yoast, and Google Tag Manager.
Satisfying your customer with a seamless shopping experience is the ultimate motto, and making the product arrive to you on time through shipment is equally significant. The top three shipping carriers offered by WooCommerce stores are UPS, USPS, and FedEx.
If you want to get an idea of how to design your online store, you can go through the top WooCommerce online stores, which are Skinnytaste, Golden Corral, and Dogster. So, there are several reasons why you should opt for WooCommerce, which is the ultimate solution for your online store in 2024.
How do you build your first online store with WooCommerce?
Without wasting your time, directly discuss the steps that you need to follow to set up your WooCommerce online store.
Step 1: Business Name
Do brainstorming and come up with a unique name for your business. The name should truly relate to your product and services. Take your time as this is one of the most tough and important steps.
Step 2: Hosting Provider
Hosting is crucial to storing your business’s information. You can select a low-cost plan at your initial stage. Based on your needs, you can shift to a high-cost plan. After this, install WordPress and download the WooCommerce plugin to get started.
The WooCommerce setup wizard will assist you in setting up the WooCommerce online store. Enter basic information like currency, location, etc.
Step 3: Add your Product
It’s time to add your product, whatever you want to offer, by typing the name of the product and the product description. With the help of categories, tags, and attributes you can organize your product. Publish your product so that customers can see it.
Step 4: Customise your Theme and Install Plugins
Your WooCommerce website will automatically be updated with WooCommerce themes. There are 1500 themes that you can find in ThemeForest.
You can play with different themes, select the theme that is most suitable for your site, and change its look. By installing the plugins, you can enhance the performance of your WooCommerce online store.
Step 5: SEO Optimisation
Our motto is to get leads through our online presence. Therefore, optimising your WooCommerce online store with SEO strategies is crucial to enhancing traffic, sales, and conversions.
Step 6: Payment
You can activate one or more than one payment method. Location plays a crucial role in activating your payment methods. When you activate a payment method based on your location, it makes things easier, faster, and faster for customers.
Step 7: Taxes
Collecting taxes for your product is equally important. Taxes can vary depending on your location and is a bit complex step. You can take the help of WooCommerce tax to set this.
Step 8: Shipping
Fast and reliable delivery of the product through shipping leads to customer satisfaction. The product classification system is implemented for bulky and lightweight products. Different rates for shipping are provided to different categories, such as flat rate shipping.
WooCommerce’s core shipping method, like free shipping, gets implemented in special categories like minimum order amount or geographical location. There are other shipping options that you can take advantage of, like local pickup.
Step 9: Security
Security is important for your target audience. Data protection with SSL certificate, secure payment gateways, safety guidelines like GDPR reduce cart abandonment issue.
Step 10: Personalisation
Use customer data and his browsing history to suggest what he can buy for his next online shopping trip. Personalised emails to offer information about discounts and coupons can enhance conversion. Personalization is a powerful tool that makes each customer feel valued.
Step 11: Marketing
Start marketing your brand with different marketing strategies like email marketing, Facebook, Instagram, and other social media ads, and content marketing. Make people aware of the USP of your brand and how it makes you look unique. Optimise your store with relevant keywords for SEO.
Step 12: Publish
A keyword-rich blog post helps drive organic traffic to your site and leads to conversions. Regularly updating your blogs, customer success stories, etc. will enhance brand awareness and convert visitors into loyal customers.
Step 13: Monitor
Tracking the performance of your WooCommerce online store helps you make informed decisions. It helps in offering a seamless shopping experience to your target audience, as well as as continuous improvement of your brand.
Final Words
You can activate one or more than one payment method. Location plays a crucial role in activating your payment methods. When you activate a payment method based on your location, it makes things easier, faster, and faster for customers.
Neranix helps you with your WooCommerce online store!
Are you interested in learning more about WooCommerce? Neranix provides all services related to WooCommerce, from development, design, hosting, and strategy to marketing. We can help you get started or further develop your online store.
Regardless of your ambition and size, we can assist you with whatever you need. Contact us today to find out more about how we can support you. We offer a no-obligation consultation.
