Black Friday Free Shipping: An Ultimate Strategy!

Black Friday free shipping is what shoppers look for with exclusive deals and discounts. Online stores with free shipping attract huge audiences to your site.
In 2023 in the US, it is estimated that over $13 billion was spent by 131 million online shoppers on Black Friday because of free shipping. Shoppers already jot down the popular online stores offering free Black Friday shipping.
In this article, we will discuss the popular online store offering free shipping on Black Friday 2024. Before that, drive deep into the free shipping factor that attracts the target audience and why.
Why is free shipping a deciding factor?

Here are a few basic reasons that have considered free shipping a deciding factor.
Purchase Cost

Free shipping reduces the purchase cost and makes shopping budget-friendly with a seamless shopping experience.
Buying Decision

Shoppers with free shipping can focus on the value of each product rather than overall spending or total spending.
Perceived Value
Shoppers become aware of the perceived value and realise the better deal received on each product that they have purchased. This prevents cart abandonment and enhances customer loyalty.
Large Orders
Since we get exclusive deals and coupons on Black Friday, it encourages customers to place large orders. It encourages the average order value and a happy shopping experience for shoppers.
Competitive Edge
The fierce competition among online stores on Black Friday can be seen. Each store strives to stand out. Free shipping is a smart marketing strategy to be implemented that acts as a valuable differentiator.
Online Stores Offering Free Shipping on Black Friday 2024

Here is a complete list of the popular online stores that will be offered in the coming Black Friday 2024.
Amazon
Amazon is a popular platform for all online shoppers and offers free shipping options on Black Friday. Along with that, Prime members get free two-day shipping on innumerable products. Regardless of your membership status, all customers do get free shipping.
You can take full advantage of the “Today’s Deals,” which offers flash sales and limited-time deals. These exclusive deals also come with free shipping options.
Walmart
Shoppers wait for Walmart Black Friday deals as they usually offer free two-day shipping on items like electronics, toys, kitchen appliances, and so on. Walmart attracts a wider range of audiences with the existence of both online and physical stores with free delivery features.
You can select the “Online-Only” segment on Walmart online stores to do shopping in the comfort of your home.
Target
An affordable online store, Target with various categories, is the shopper’s favourite platform on Black Friday, with free shipping on all products with no minimum purchase.
Also, Target Circle members and RED card holders can save extra on Black Friday. You can sign up for a free Target Circle account to get access to all their exclusive discounts and coupons.
Apple
Apple products are the most demanding products, and it is difficult to get deals on these products. Their deals are for a limited time on Black Friday, which exists between the 24th to 27th of November usually.
Apple does not participate in Black Friday by itself. Therefore, you need to find better deals on Apple products on Amazon, Argos, Currys, and John Lewis.
Sephora
Sephora is the most hit and popular online platform among shoppers for makeup, skincare, and beauty products. They do offer free shipping, as well as Sephora’s Beauty Insider, which also enjoys free shipping options with exclusive deals and promo codes.
Adidas
Great deals and exciting offers are too inviting for shoppers on Black Friday, and especially with free shipping is a blessing in abundance. The free standard shipping offered by Adidas for the Adidas Creators Club speaks for itself. Adidas offers internal shipping options in the U.S., UK, Europe, Canada, and so on. So don’t look, start clicking.
Zara
You can shop for the latest trends with exclusive deals and discounts offered by Zara on Black Friday on clothes and accessories. Select Zara’s Black Friday promotions to save big and enjoy their collections.
Nike
Nike, being a popular platform for footwear and also for apparel and accessories, offers free standard shipping to its members on Black Friday. They do offer international shipping options in the U.S., UK, Europe, India, Canada, Japan, and Australia.
eBay
Free shipping on eBay differs from seller to seller and country. You have to apply filters based on the location and look for free shipping on Black Friday. This filter makes it quick and easy, and also you avoid extra delivery charges.
ASOS
ASOS, a popular British online store for fashion, shoes, and accessories, also offers free shipping on Black Friday. You can check out the Black Friday page and sign up for ASOS Premier Delivery to get extra benefits with exclusive offers and discounts.
IKEA
The waiting time for exclusive deals on IKEA products is over with the arrival of Black Friday sales. There are special discounts applicable on the selected home furnishings, and free shipping is available on eligible and selected items. IKEA products are durable and long-lasting with style, and signing up for its membership receives extra benefits on Black Friday.
Additional Tips for Black Friday Free Shipping

- Visit local sites of the brand to check exclusive offers.
- Become a member and open your account for added benefits.
- Download their app to enjoy their app-only promotions.
- Check the retailer codes for free shipping on their homepage or your email.
- For a few stores, the minimum order is the criterion, so combine your orders in one and enjoy a free shipping option.
Wrapping Up
Free shipping on Black Friday is an impactful tool to use and attract your target audience, especially when buying expensive items. You save a lot with exclusive deals and promotions and help the visitors sign up and become members of your online store. So you should always put your best foot forward for conversions and generate revenue.
Need Assistance?

If you need any help regarding this upcoming biggest shopping event, Black Friday 2024, you can get in touch with our professionals.
Apart from that, our experts are also experienced with Magento, WooCommerce, UX/UI, SEO, WooCommerce plugins, online store development, PCK POS, Google Analytics, Google Ads campaigns, WooCommerce page speed, Black Friday, Magento SEO, WordPress, cart abandonment, Black Friday Online vs. In-store, and so on.